AEO: answer engine optimisation
Be the answer, not the tenth result.
AEO: writing and structuring pages so that Google's answer box, voice assistants and AI answers pull their answer from you. The same honest content, shaped the way machines read it. Short answers win. A page that answers the question in its first two lines, then backs it up with the detail a careful buyer wants, is the page that gets quoted.
What you get
Six things in every month of AEO.
- Answer-first pagesEach page opens with the direct answer, then the detail. People skim and machines quote.
- Question clustersThe real questions around what you sell, each answered on its own page and linked together.
- Structured dataFAQ, service, product and organisation data on every page, emitted by the build and never pasted in.
- SpecificsNumbers, places, dates and names. Vague copy is never quoted, because an answer engine needs a sentence it can repeat word for word and still stand behind.
- A page machines can reachOpen to the crawlers that feed AI answers, with a clear map of the site.
- Monthly reviewWe check which questions you are being quoted on and add the next ones.
Our view
Why answer engines matter now.
More customers now ask a question and read the answer without clicking any result. The answer comes from Google's box at the top of the page, a voice assistant or an AI chat.
If the clearest answer on the subject is on your page, you are the one quoted. If it is not, you are invisible to that customer, however good your business is.
How it works
How AEO work runs, in four steps.
Map the questions
What your customers ask, in the words they use.
Write the answers
Direct, specific, one question per page.
Mark them up
Structured data so the machines know what they are reading.
Review
Every month we check which questions you are quoted on and which ones a competitor still owns, then write the next answers in that order.
What we will not do
We cannot force an answer engine to quote you. We can make your page the clearest, best supported answer on the subject, which is what gets quoted.
We will not stuff pages with questions nobody asks.
Questions we get
AEO questions we get on most calls.
Is AEO different from SEO?
It is SEO's next step. The same page ranks on Google and gets quoted in the answer box when it is written answer-first and marked up properly.
Does this work in Sinhala and Tamil?
The answer engines read Sinhala, Tamil and English, so we write each answer in the language your customers actually type their question in, even when that means three versions of the same page.
What is GEO then?
Generative engine optimisation: being named by ChatGPT, Gemini and Google's AI overview. It is the third step of the same work.
What decides the price?
How many of your pages need answers written or restructured and how many questions your buyers ask. We agree a monthly scope in writing; the price comes on WhatsApp, not on this page.
We make businesses impossible to ignore.
Yours could be next. It starts with one message. The first fifteen minutes are mostly us listening.
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